Basking Ridge, NJ 07920, US
Stand out from the Crowd
Empowering Consumers and Patients -
Paving the road to your brand's success!
About Us
Passionate Marketing Expert
With over 20 years of experience connecting consumers with iconic brands, we have established strategic frameworks and communication platforms that cross both OTC and Rx segments, driving volume, sales and prescription volume.
Kristine Mihm, principle and owner, is passionate to go beyond the problem-solution paradigm, discovering the motivations and insights that will create category relevance and brand engagement .
Our process is designed to empower your brand and outfit your business with the marketing tools needed to succeed. Talk us today about we can support your growth aspirations, increase consumer/patient engagement, and put you on a solid track to success and profit.
Our Approach
Our service includes a comprehensive consultation to help identify gaps and opportunities, a synthesis of information collected internally, and results in a thorough project plan with timelines and cost analysis. Our individualized plans may include consumer insight and market research brief guidance to get closer to unlocking the brand, strategic services to help define the choices of where to play and how to win, and project management capabilities to lead execution, like campaign development.